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  • Writer's picturebenkmorrison

Vendor Spotlight - Forward Care Chiropractic

Updated: Jul 16, 2023

Dr. Matt Kachel runs Forward Care Chiropractic out of La Crosse, WI and I am so happy to be fortunate enough to work with him and his business to create digital marketing content! At Forward Care, it is their mission to seek out health solutions for people, educate them, and empower them on their journey to overcoming pain; ultimately restoring a happy and active lifestyle. Dr. Matt has been practicing for over a decade, and is one of the best people around!

Q&A - Q: Dr. Matt, why did you reach out to Morrison Media, LLC?

A: As a business owner, I know how important it is to stand out from the crowd, especially with several chiropractors in the area, so I reached out to Morrison Media, LLC to help me distinguish my business and put a face to the name.

Q: What has been the reaction to the video content created so far?

A: Great! Well, first of all, Ben didn't help me with just video, he also helped me with SEO, helped me set up social media marketing plans, and assisted me with several other ideas I had for the business. The reaction to the video was overwhelmingly positive, and it was a great first step in my business.

Q: What is your business situation, for those looking to compare their business and see if working with Morrison Media, LLC is the right fit for them?

A: Well, I am a chiropractor who just opened up his own business near Jackson Plaza in La Crosse, WI. I did not take the usual approach of taking over someone else's business and inheriting their clients, but instead wanted to start up on my own, so I knew I needed to get my name out there right away. Ben has been pretty flexible with my needs. I didn't have the full business up and running, so I didn't need anything long-term - yet, but instead I told him my focus was on a three-month plan to just get things off their feet.

Q: More of an FYI for others reading this (as Ben is typing this out) there are several other plans available to businesses. More of a statement than a question I suppose.

A: Yes, there were definitely a lot of options and you tailored the marketing to what I personally needed, but I would say the next time I reach out, I will be choosing a longer-term option, once I get my feet on the ground.

Q: Awesome! I do not want to take up too much of your time, Matt. Is there anything else you'd like to add before we end this Q&A?

A: I think the only thing I wanted to make sure to add was that Ben had a ton of great ideas and really took the time to make me feel comfortable in front of the camera and also explained a bunch of different reasons why we were doing what we did. Overall, it was a huge lesson in marketing in general and gave me a ton of ideas for stuff to do on my own, and things to keep in mind as I move forward with my business.

Q: Would you say move forward... with care... forward care.... chiropractic....

A: Yes, you love a good tag line.

Q: I really do.

Thank you, Matt of Forward Care Chiropractic and if you are reading this and have any questions, please email me or learn more at - thanks!!!

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